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Dr Shelby Aitcheson

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The NeuroEnergetic Mastery Method

Where Identity, Mindset & Nervous System Recalibration meet for Elite Level Performance

Experience NeuroEnergetic Mastery

What my Clients Are Saying…

  • "I was never skeptical of this program, as I always knew that there were benefits. I just didn’t realize how much it was gonna impact our son. We all loved this so much so that I have already recommended you to several of my friends. Thank you for all the work you’ve done with our son."
    Parent, CALGARY, CANADA
  • "You've changed my sons life."
    Parent, Ontario, Canada
  • "Our daughter seems to be much more even keel and calm with everything that is happening in her life. She "takes it in stride" when we have those difficult conversations. From a hockey performance perspective, watching her at Central District Camp showed, that your coaching has made a huge impact on performance and the sky is the limit with her potential."
    Parent, CHICAGO, USA
  • "You have met or exceeded my expectations and with your coaching I feel strongly that our daughter will be much more capable moving forward in both hockey and in life. We look forward to enjoying all of our daughter's accomplishments"
    Hockey Player, CHICAGO, USA

Your Child Does Not Need Another Mindset Tool…

She needs a complete recalibration of who she is when the pressure hits.

Because the issue isn’t her effort.

It’s the invisible weight she’s been carrying under the jersey.

If your child is doing everything right, training hard, pushing limits, performing at a high level, but still hasn’t untapped her full potential…she might feel stuck in her head, tight in her chest, or lost in the noise of comparison…and have no idea how to shift it.

This isn’t about discipline.

This is about Identity.

Because being dominant on the ice starts with deep identity work off the ice.

Welcome to the only high performance coaching experience that doesn’t just teach her how to think differently…

It transforms the version of her who is doing the thinking.

This is the NeuroEnergetic Mastery Method.

A full spectrum shift in how she leads, performs, and shows up under pressure.

This isn’t about high-performance hacks.

Or recycled mindset tips.

This is identity work that reprograms her nervous system and mindset from the inside out, so high performance becomes her natural state.

Experience Unshakeable Confidence

I will teach you how to tap into Flow state so you can play loose and free.

Recover from Mistakes

Just “thinking positive” doesn’t work. Learn the neuroscience of Nervous System Recalibration and get results.

Have Unlimited Motivation

Optimize all aspects of your game from your habits, your energy and your routines.

What You’re Seeing (But She’s not Saying)….

You know your daughter is a force.
Driven. Disciplined. All heart.

But lately, something’s felt off—and no one’s really talking about it.


She’s harder on herself than any coach could ever be.
Even after a great game, she points out what she missed.
The wins don’t land.

The joy doesn’t stick.

Because somewhere inside, she still doesn’t feel “enough.”


She’s caught in emotional whiplash.
One day she’s flying, the next she’s spiraling.
You’ve seen her confidence collapse after one comment, one bad shift, one moment of doubt.
It’s not about resilience—it’s about the pressure she’s absorbing and doesn’t know how to release.


She’s replaying every mistake like a broken record.
That one turnover. The side-eye from a teammate. The missed play.
She overanalyzes everything—and it’s draining her energy, even when she’s off the ice.
She wants connection, but shrinks herself to belong.


Social dynamics are brutal in elite sports.
You’ve watched her tone herself down to “fit in,” even when it means losing touch with who she really is.


She’s grinding herself into burnout.
She can’t rest without guilt. Her body is exhausted but her brain won’t turn off.
And underneath it all, she’s scared that if she slows down, she’ll fall behind.


She fears mistakes more than she craves greatness.
You see the hesitation. The holding back.
She’s not lacking skill—she’s lacking safety in her own mind and body when the stakes are high.


She’s chasing confidence through comparison.
Even when she’s succeeding, she’s scanning the room to see who’s doing better.
She can’t stop measuring herself against everyone else—while quietly losing sight of her own magic.


She’s may appear stoic on the outside—but is actually absorbing everything.
She doesn’t lash out. She internalizes.
But you can feel the tension under the surface.
The pressure she carries, silently, every single day.


You’re seeing glimpses of her potential—but she can’t access it consistently.
One shift she’s electric.
The next? She’s frozen in her own head.
And she doesn’t know why it feels so hard to unlock that version of herself again.


DEEP DOWN, SHE’S NOT ASKING FOR MORE CONTROL.

She’s craving internal freedom.
The kind that lets her breathe under pressure.
Trust her gut.
And play from who she is—not who she thinks she has to be.

That’s the transformation this method delivers.

Apply Today

What makes this Program Unmatched…

Realignment at every level – so she plays, leads, and lives from her truest power. Other programs teach mental toughness, we teach embodied truth.


✅ Weekly 1:1 Coaching for 3 Months

Real-time recalibration inside deep, high-touch sessions—designed to unwind the perfectionism, pressure, and emotional patterns keeping her stuck

✅ Energetic & Nervous System Realignment

She’ll learn to reset her body’s response to pressure so she performs consistently—without crashing or spiraling.

✅ Identity & Leadership Expansion

We move beyond “mental toughness” into authentic confidence, emotional intelligence, and embodied leadership.

✅ Custom Tools to Rewire Her Response to Pressure

She’ll recover faster, respond calmly, and access her best self—on and off the ice.

✅ Support that Sees the Whole Human Potential

She’s not just an athlete. She’s a leader in the making. This work sees all of her—and activates her full power.

  • "This program has exceeded our expectations. It has been a pleasure getting to know you and we are extremely grateful for everything you have done for our daughter. Working with you has been a game changer."
    -PARENT, CHICAGO USA
  • "These sessions are life changing."
    Hockey Player, ONTARIO CANADA
  • "I feel this program did a wonderful job at helping our daughter with her specific needs. Obviously, you have a blueprint for success but are able to tailor it to fit the specific needs that she presented during your sessions. Obviously, every client is so unique and it seems that you are able to adjust sessions to work on the most pressing areas without losing focus on the larger picture."
    Parent, CHICAGO, USA
  • “I truly think all parts of the program are helpful, especially because the way that we go about our sessions are in a holistic manner .”
    Hockey & LAX Player, CHICAGO, USA
  • “The best part of the coaching so far has been clearing up fear, and hesitations when playing as well as confidence. I find I am playing more free in the game and I am in more of a flow state when I am playing. The coaching has helped me focus on the play rather than worrying about making mistakes or getting it. So to sum it up the most helpful part was helping me play free.”
    Hockey Player, KITCHENER, ON

Discover the root cause of why you are not performing your best.

Clear the Noise.

Get Results.

Here’s what will happen next…

Step 1

Fill out the Application form. After reviewing your application I will schedule a Discovery conversation if you are a match for coaching.

Step 2

Discovery Conversation: this is where you can share what is going on in your Performance and what you would love to accomplish.

Step 3

Customization: I will create a customized program to match your goals. All coaching sessions are conducted via zoom and your financial investment is required before you begin.

Apply Today

Why this Work is Different

I know this athlete – Because I was her.

As a former Queen’s University varsity hockey player and USports national bronze medalist, I understand high-level pressure.


And I know what it costs when your nervous system is on overdrive and your self-worth is tied to performance.

Now, as a NeuroEnergetic High Performance Coach and Doctor of Chiropractic, I’ve helped elite athletes around the world unlock their potential—not through more effort, but through alignment.

This isn’t surface-level coaching.


This is realignment at the frequency of Mastery.

What my Clients are saying…

  • “I've never done anything like this before. Before I can see that we were playing to not lose, now we are playing to win.”
    IIHF, Switzerland
  • “I believe that the process of the program is as high level as I’ve seen and heard about. I’ve spoken with several other players and friends who share the same experience as our family.”
    ONTARIO, CANADA
  • “That clearing was insane!!!! I legit feel like I have my power back. You are the only person that has been able to shift me at this level”
    Perth Australia
  • “This is exactly what I needed.”
    Hockey Player, Calgary Ontario
  • “Truly a blessing to have you in our lives you have been so supportive and caring too us. You don’t treat us like clients you treat us like family and I’m not sure if you know how much my family and other family's appreciate that especially when we are seeking help in a stressful time. Thank you for understanding and taking real time to help our son and family. We truly are grateful. ”
    ONTARIO, CANADA
For those Ready to Rise from Within, Apply Today

Frequently Asked Questions

What are Dr. Shelby’s qualifications?

Dr. Shelby is a Neurostructural Chiropractor and NeuroEnergetic Mastery Coach. Dr. Shelby has numerous qualifications and educational trainings focused on the functioning of the body and nervous system including chiropractic, contemporary medical acupuncture, and pediatric chiropractic.

Dr. Shelby has studied numerous advanced Mindset Methodologies over the past decade including working with the world’s number one Human Behavioural Specialist, Dr. John Demartini.

Dr. Shelby has studied the following Principles & Methodologies: The Demartini Method, The Demartini Values Method, Hermetic Universal Principles, various Breathwork techniques, Ancient Meditation Methods, Energy Alchemy (Meridians, Chakras & Aura), Neuro Linguistic Programming, Vipassana Meditation, Systemic Constellations, Family Constellations and Joe Dispenza’s work to name a few.

Is your NeuroEnergetic Mastery Program only for athletes?

While my background is in elite-level hockey, the NeuroEnergetic Mastery Method transcends sport. If your son or daughter is an elite performer facing high-pressure environments, this work will meet her exactly where she is—and take her beyond it. I also coach parents.

What kind of results can we expect?

Every athlete is unique—but the common thread? You’ll feel it.

• More emotional resilience under pressure.

• Quicker recovery from mistakes.

• Deeper confidence—not just in her sport, but in life

• A noticeable shift in how she carries herself on and off the ice. This isn’t just about playing better. It’s about becoming unshakable.

Can this be covered by Health Insurance?

No. This cannot be billed under Chiropractic Care or Therapy. Dr. Shelby does have payment options that you can discuss in your Discovery Conversation.

What is the youngest age Dr. Shelby has worked with?

There’s no set age limit. It’s never about a number—it’s about alignment. When you apply, we’ll have a conversation. If your daughter can answer my core questions —even if she’s nervous—then I know she’s ready for this work. Because results aren’t created through age. They’re created through resonance, readiness, and the willingness to meet herself. If that spark is there, the transformation will be too.

What if my daughter/son is too nervous to open up in the coaching call? Do you offer refunds?

That’s normal—and expected. The NeuroEnergetic Mastery Method is built to meet her exactly where she is, without pressure, pushing, or forcing. We will also make sure we are an aligned match to work together in the Discovery Conversation before taking any steps forward. When we do move forward and either your daughter or I decide that we are no longer a match to work together, you can request a refund for any unused sessions.

Before any investment is made, you’ll receive a full financial agreement outlining all terms clearly—so everything feels grounded, transparent, and aligned from the very beginning. This isn’t about locking anyone in. It’s about building a foundation of mutual respect, clarity, and trust—right from the start.

What is the structure of the coaching calls?

All coaching sessions are done via Zoom. Each session is built around what will create the most impact for your daughter right now. While I do have a core curriculum designed to shift identity, nervous system resilience, and leadership embodiment, I don’t force a rigid structure. I meet her exactly where she is—and weave the teachings into whatever is the highest energetic and emotional priority that day. Some sessions may feel like deep recalibration work. Others may feel like tactical energetic upgrades. All of it is intentionally crafted to move her forward—based on who she’s becoming, not just what she’s doing. In this space, the curriculum serves the athlete—not the other way around.

When are the coaching sessions?

Once your daughter is accepted into the program, we find a time that works for both of us. This isn’t a one-size-fits-all schedule. We collaborate to create a rhythm that supports her training, school, and recovery needs—without adding more pressure to her life. Consistency matters—but so does honoring her real-world demands. This work is built to integrate into her world, not overwhelm it.

When is the best time to start coaching?

The best time is now. This work isn’t an add-on. It’s the foundation. The NeuroEnergetic Mastery Method strengthens and magnifies every other investment you’ve made in her growth—training, camps, nutrition, the best equipment, skills development. Because when her identity, nervous system, and internal leadership are recalibrated? She doesn’t just use those resources more effectively— she transforms because of them. These tools don’t just impact this season of her life. They have the power to shift the entire trajectory of who she becomes—on the ice, and far beyond it.

Apply Today

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